The Future Is Here!


Is there a direct link between offering better payment solutions and increased sales? Yes, there is. Customers love mobile payments. It’s quick, easy, and safe. Merchant Services leaders are creating smooth, easy purchase checkouts so that their consumers can buy and pay for whatever they want, whenever they want it, and wherever they are. Customers can buy online and pick up in-store or check prices in store and go home and compare prices and then buy online. The internet is a shopping mall. Today you can buy auto parts online. Who would have ever thought that would happen?


A recent study by PwCGlobal (2016) revealed that in-store shoppers in the U.S. said that “the most attractive feature to enhance their shopping experience is the ease of checkout.” That says it all. In our fast-paced global economy, shoppers want to get it done quickly and accurately, not to mention safe and secure.


Because of increasing pressure on brick-and-mortar retailers, new solutions including contactless payment technology have begun to develop in-store integrated mobile shopping experiences that have been proven to drive conversion rates up to 4 to 5 times higher than drive-to-store promotions and solutions. The mobile and physical worlds are changing the pre-existing borders that connect online and offline experiences. Merchants, as well as consumers, can expect to see new innovations and adaptations as the industry grows.


If the checkout experience becomes a fun experience, shopping will be enhanced for the better. As this trend grows, more and more people will be using “instant shopping and payment” to get everything they need. These new experiences are powerful in helping to increase retailer’s social media presence, and some consumers are encouraged to quickly and easily share their success on social media platforms like Facebook and Twitter.